Baltimore Sun - Marketing firefighting // Students from adjunct instructor Barbara Surran’s principles of marketing class at Howard Community … Kristin Lilly, FIRN’s information and referral counselor, is fluent in Spanish and can assist with medical bills, legal …
Read full story
Boston Globe - She also dismissed the power of the referral, our highest compliment and source of business. Did the agent negotiate well … The hiring decision should be based on the agent’s knowledge, skills, marketing plan, and personal qualities such as …
Read full story
The Cincinnati Bar Association has chosen a local marketing firm to help it boost awareness for its programs and its lawyer referral service.
Read full story
Google is testing a program to put ads in Google Gadgets on websites. The Gadget would basically be a non-traditional ad unit, one with interactive parts as opposed to a pitch and a link. Advertisers would bid on getting in the Gadget ad much like they do for any Google ad, by click or by thousand impressions. Google unveiled these ads (which have been rumored and spotted for a little …
Read full story
